When you are thinking of creating a brand, creating a visual image is very important. This can include logo and website design as well as custom design packaging. But what can make a brand really stand out is a mascot. These can help to personify a brand, and, for some, these mascots can become embedded in our memories representing an important part of our lives and culture. Find out more about what makes a lovable mascot. To ensure your brand will endear itself to consumers, consult San Diego branding and design experts, Lien Design.
Here are some ways mascots work to effectively promote your brand: