Technology continues to evolve and offers us more entrepreneurial opportunities. If you are thinking of starting a business in the new year, you will want to make it a priority to design custom logo.
Your logo will be one of the main things people see when you represent your brand and, because it is such an identifiable element, it will be difficult to change if you find you are unhappy with it at some point down the road.
An amazing logo design should not only represent your brand well, it should be up to date with the latest trends, but also timeless enough so that it won’t look outdated in the next few years. With that in mind, here are some logo design trends predicted for 2019.
Variable Logo Design:
For some time now, logos have been created to work with different formats to allow them to be visible and legible on several platforms. Now another aspect has been added so logos can feature various design elements allowing them to better appeal to different target audiences.
Features shouldn’t vary too widely as you want your logo to remain recognizable no matter who is viewing it. However, little things like color and embellishments may be worked with to differentiate depending on who you are advertising to.
Geometry has been incorporated into logo designs throughout the years and is predicted to continue to be widely embraced in 2019. However, these designs are often criticized for being too cold and austere. That’s why this year, when designers create a logo, they will be incorporating more bright bold colors that make logos appear playful.
Logos That Trick the Eye:
To make a logo visually interesting, try playing with perception. This is a cool way to disrupt the norm when it comes to logo design and is sure to get consumers looking at your product more than once. Fragmented, warped or visually broken looks will all provide this effect.
Minimalism a Step Further:
Minimalist designs have been growing in popularity as far as logos go. In fact, it’s getting to a point where we have to wonder if minimalism is a trend or a necessity as far as logo design is concerned. But whatever philosophical point of view you have, minimalism is here to stay and its being taken a step further offering images that could almost be considered abstract.
Minimalism is especially popular in car brands. Automotive logos need to be able to be used in several different ways and mediums. From 1 color minimalistic, to full colored 3-dimensional. That’s why big brands like these must hire a top automotive logo design company to create a logo that is beautiful, but more importantly, functional no matter what environment it’s being used in.
If you are starting a business this year and need to come up with a stand out logo, you might want to seek the help of a professional branding design agency. That way, you can be sure to get a logo you are happy with.
If you are in the San Diego, CA area, Lien Design is an agency you can trust to make a logo design you are happy with. They have years of expertise and are on top of the latest trends ensuring you will get a logo that represents your company well. Start your business off right and make 2019 your most profitable year yet!